Ten Tips for an Agile Implementation of Contract Management Software 

If your company has spent years trying to streamline your contracting process, it’s easy to get excited hearing about the ease of implementation or the ability to achieve ROI quickly via a contract lifecycle management (CLM) tool. But once your organization has selected a CLM tool, you might be thinking: how do we get started? How do we turn these promises into reality during implementation? 

It’s 100% possible for your organization to implement a CLM efficiently, effectively and with demonstrable go-live success. Here are the top 10 tips for an agile implementation of contract lifecycle management from DocuSign and Spaulding Ridge, a DocuSign platinum partner: 

Tips to follow before you kick off a CLM project: 

  1. Document your existing process. Whether it’s on the back of a napkin or a color coded swimlane diagram, starting with a visualization of your existing contract process helps your team understand the starting point for developing a process within CLM. Even if this entire process ends up getting scrapped, starting from the same point helps your team get on the same page. 
  1. Know your stakeholders. If your process is the “what”, your participants in the contract process are the all-important “who” (legal, for instance). If you hope to design a better process within your CLM system, you’ll need not only their input, but their buy-in.  
  1. Designate an executive single point of contact (SPOC) for build decisions. What happens when there’s a disagreement on a path forward between your legal and sales teams? To streamline the process, you’ll need someone to break ties and stalemates to avoid delays. Delegate an involved leader to be the final vote should these situations come up.  

Tips to follow before you begin the CLM build: 

  1. Focus on the big steps before diving into details. If your team has been working through a manual process for years (or decades), seeing the advanced capabilities of CLM solutions can be eye opening. But a good process is more important than any bell or whistle a system offers. Define your MVP and make sure you align on the larger process steps before diving into nuanced functionalities.  
  1. Get your subject matter experts (SMEs) engaged. During design workshops, it’s extremely important for the core project team to stay involved. The core team should prioritize engaging cross-functional SMEs internally to ensure that the process design is not only streamlined, but all-inclusive of necessary participants. A bonus of this engagement–these SMEs will be more equipped to become future power users and evangelists of the system within their unique department or function. 
  1. Formalize your sign-off process. Once you’ve completed your design, put a bow on it via a formalized sign-off. This act may seem symbolic, but it’s a way to ensure your team is fully engaged and bought in. A clearly defined scope of work that is agreed upon across your team, the vendor and the implementation partner is critical to avoid an untimely “re-designs” in the middle of the build, or worse, after the build has been fully completed.  

Tips to follow during CLM implementation: 

  1. Get trained: Classroom Style. If your CLM solution has formalized training offerings, the best time to take these courses is during the build. That way, as your team completes the technical components of the build, you’ll have your training at the top of your mind and be well prepared for the subsequent testing and go-live.  
  1. Get trained: Hands-On Learning. Whether your team is utilizing a solution implementation consultant or not, hands-on learning during the build is a great call. Ask to take some time during the technical portion of the build to facilitate knowledge transfer. That way, you’ll be able to pair your knowledge of the concepts of the system with the real-world example that your organization will be using for years to come. 

Tip for user acceptance testing: 

  1. Try to break everything. If you’ve followed the tips up until now, you’ll have a good understanding of your process, your people, the CLM tool and your specific CLM configuration. This is where it all comes together: bring a cross-functional team together to test all of the functionality of your configured system. If your team wants to do UAT right, don’t just test the standard path – test the nuances, exceptions, and one-offs. The best CLM systems have been fortified by a robust UAT with engaged participants. 

Tip for CLM go-live: 

  1. Advocates = Adoption. Congrats – your team has made it to go-live in record time! Now how do you get your team to start using the system right away? If you’ve engaged your cross-functional teams throughout the process, utilize them as departmental trainers and system advocates. Change management is crucial to an efficient start on CLM. The more your team spreads the word and stays involved, the more likely your organization is to adopt usage of your new CLM tool.  

The more you invest upfront in these best practices ahead of time and throughout your CLM implementation, the more long-term success you’ll have. The most successful CLM implementations include an experienced system integrator partner and a dedicated vendor account team including customer success managers who’ve helped hundreds of customers navigate these projects successfully. 

While these 10 tips can be utilized for any contract management solution, selecting the correct tool increases the likelihood that you’ll have an efficient and effective start with contract lifecycle management. Learn more about how DocuSign CLM helps automate manual contract tasks, streamline workflows, and reduce errors and risk in your contract process. 

This blog was contributed by DocuSign and Spaulding Ridge, a DocuSign platinum partner.  

Questions on how the DocuSign CLM function can make your business more efficient and streamline your agreements process? Contact jennifer.schwartz@docusign.com or ahelin@spauldingridge.com. Or visit our sites at https://www.docusign.com/products/clm/toolkit or https://www.spauldingridge.com/docusign 

Matter Lifecycle Management eBook

Matter Lifecycle Management eBook

This guide is intended to provide an overview of the work product developed by the LPM 2.0 committee and to provide the CLOC membership with a guide to implementation of best practices for matter life cycle management incorporating LPM principles. This guide is also designed to be used internally and in collaboration with external resources or vendors.

CLOC members have access to the full collection of artifacts (documents and templates) created by the committee in support of MLM that are outlined in this eBook. The zip file can be downloaded through Community Connect.

Download the eBook PDF

General Counsels (aka CLOs) and the right operations leadership are a match made in heaven 

We, the legal operators, love working with you, GCs, and we are impressed every day by how quickly you get to the heart of complicated problems that are presented to you from across the company regularly and frequently. We admire you for mastering the art of building up your arguments to present compelling cases. And we experience you to be modest, humble, and humorous. 

Thank you for offering us a seat at the legal leadership table and for thoughtfully, intelligently, and supportively sponsoring our initiatives to reimagine the delivery of legal services. We have done well together and came far. Amongst other things, we figured out outside counsel collaboration, eDiscovery, contract automation, and litigation management. We have also made considerable progress in enticing our colleagues – the legal function – to move from consultation to collaboration, which has led to more tangible results and given greater purpose to our lawyers. 

As we have increased the functional maturity of legal teams, we are now ready to address the fact that not every piece of legal work requires tailored attention and a perfect solution. In fact, half of the work that we do should be looked at from a perspective of operational excellence to help our business partners obtain faster, more consistent, and simpler legal solutions. We are convinced that this is a logical next step, and in pockets, for example in contracting, we are well on the way to doing this already – it is about harmonizing, simplifying, and automating these services. The questions that we need to address are: 

“How do we lead a legal function that will cover workstyles that range from providing a commodity service to the extraordinarily complex and bespoke nature of developing a litigation or acquisition strategy?” 

“How do we do justice to our people that want and need to be developed on these extreme ends of the spectrum?” 

 As always we come prepared with three archetypical options: 

  • Focus on core legal activities and delegate everything else to business partners 
  • Split the legal function and have an independent legal solutions team manage the day-to-day operational activities 
  • Broaden the legal leadership approach to accommodate both groups, those that work to support the day-to-day business and those that take care of the extraordinary matters that companies face a couple of times a year. 

 All options will lead to spectacular outcomes, happy business partners, and satisfied and engaged legal professionals on both ends of the complexity spectrum. 

Author: Maurus Schreyvogel, Chief Legal Innovation Officer at Novartis International AG.

Working Sessions

Getting Shi*t Done:  Efficiency for Your Law Department 

Elevate’s mission is to help law organisations with practical ways to improve efficiency, quality, and business outcomes. Today’s legal operations teams take a strategic business approach to their work with law department teams. Lately, the challenge to do ‘more with less’ has intensified, increasing the opportunity for law department heads and legal operations teams to achieve greater efficiency through innovation. 

The findings of recent reports [1] from multiple law industry experts drive home the point. Although many law departments’ headcounts are rising, particularly for legal operations teams, law department professionals must contend with greater workloads, especially around compliance. In addition, law departments find it ever more challenging to secure and retain talent, and law department lawyers spend much of their time on non-complex, rote work and automatable tasks. Many law department leaders don’t have the ability to obtain real-time, actionable data on outside counsel activity, performance, and costs. 

To capitalise on the opportunities that will positively impact their organisations and the industry at large, general counsels’ collective goals include: 

  • Ensure the highest and best use of their lawyers 
  • Gain better control of legal spend (rather than simply slashing it) 
  • Leverage data and AI to analyse law department and outside counsel activity and performance to achieve strategic business advantages  
  • Manage and prepare for emerging data-related risks  
  • Evolve legal operations’ strategic capabilities. 

Pursuing these goals occurs in the context of a law department’s level of operational maturity, as measured by the “CLOC Core 12” functional areas. Some organisations are still at the emerging stage, with a few defined legal operations processes or templates, limited use of technology, and only starting to develop formal metrics and institute reporting. Other law departments are further along, with a defined operational strategy linked to overall business goals, well-defined processes, standardised templates, basic tools, and nascent reporting capabilities. A few law departments have evolved into the highest level of maturity: they have strategies that include short – and long-term initiatives; they have created and use embedded processes, automation, simplified templates; they pursue continuous improvement through updating playbooks, refining processes, and adopting new technology; they have deployed enterprise-wide tools that leverage systems integrations to facilitate collaboration, and they use reporting and enforce metrics that incorporate business intelligence to drive optimal results. 

During this workshop and subsequent breakout sessions, our panelists and the session attendees will highlight their respective maturity stages, the challenges faced, the decision process in selecting a solution, how and what to measure for success, and the positive impact that solution has had to date. Workshop attendees will exchange their stories and lessons learned. These stories will be anonymised and available on our website.  

Increasing a law department’s functional maturity begins with understanding its goals, challenges, and needs. Those factors form the basis for a sensible, effective strategy and dictate how best to customise solutions for a given organisation to ensure an innovative path forward. Helping law departments with all of those activities is what Elevate’s consulting, services, and technology are all about. 

[1] See, for example, “Vertically integrated Legal Service” (Neville Eisenberg and Richard Susskind in The Practice – Vol. 7 Issue 4 May/June 2021); Alternative Legal Service Providers: 2021 Report (Thomson Reuters Institute, the Center on Ethics and the Legal Profession at Georgetown Law, and the Saïd Business School at the University of Oxford); 2022 Report on the State of the Legal Market (The Center on Ethics and the Legal Profession at Georgetown University Law Center and the Thomson Reuters Institute). 

Blog Contracting

5 Ways Legal Operations Create Business Value Through Better Contract Management

One of the most frequent (and frustrating) charges for a legal department is to find work that can “create business value” across the broader organization. With a goal that nebulous in definition and scope,  it’s easy to see how initiatives to create value are difficult to get off the ground. Even projects that seem likely to provide clear benefits across multiple teams can be delayed or left unfunded without a direct line to track revenue impact. Legal operations teams are the ideal driver for these legal-led initiatives, as they are uniquely positioned to help define, align and track cross-functional value.

Overseeing the adoption of a digital contracting process and platform, is a legal-driven initiative that will provide significant company-wide benefits. But to make a compelling business case for a digital transformation of this scale, legal operations professionals need to draw a clear line between contracts, the data that can be tracked from them, and profitability. In some cases, legal operations will need to translate existing processes into dollars and cents so they can illustrate improvement. In others, they need to track new data points in order to illustrate financial impact.

In this post, we’ll highlight a few ways that a better agreement process can directly create business value and align to larger enterprise goals. It’s part of a bigger conversation about why legal teams (and legal operations in particular) should drive contract transformation. At the core of this discussion is a law department that is empowered with data about the way contracts are searched, created, negotiated, executed and managed throughout the entire organization. As you read through, consider the data your department currently has access to and the additional data you would need to collect to make your case and how you can easily digest and report on that data.

Cost reduction

An extremely straightforward way to increase business value is to find and eliminate unnecessary cost. Every dollar of eliminated waste is a dollar of business value. With a modern contract management platform that serves as a searchable repository for storing agreements in one place, it’s easier than ever for legal operations to give the business more visibility into obligations, unwanted auto-renewals, help consolidate duplicate contracts and flag rogue cost centers.

With robust search and analytics functions built into the repository, contracting teams can also pinpoint specific contract language that leads to penalties, litigation and disputes. By highlighting these problem areas, legal operations and contracting teams can make adjustments that minimize similar costs going forward, and can also lead to reduced outside counsel spend.

Data-based workflow decisions

Digital systems do far more than just create consolidated data about the content of contracts, they track data about and uplevel the contracting process itself. Now, central contracting teams can look at the agreement process from end to end and begin collecting data about contract turnaround time, error rate, volume by geography, hours spent servicing each line of business, etc. For key questions about how dollars are spent or saved in documenting the terms of business agreements, legal contracting teams can use the workflow data generated to find a metrics-based answer.

Integration of your CLM tool and processes with other critical business systems further amplify the value of data generated from an agreement platform. Linking data from other systems—customer or vendor management, payment, compliance, HR, etc.—helps legal understand their own workflows better and uncover areas for business partners where handoffs can be simplified.

Increased speed

Time is money. The faster and simpler you make it for your business to complete contracts, the faster you can achieve desired business objectives and the faster you can generate revenue from those activities. An easy way to increase speed is to replace manual handoffs with automation. Rather than relying on a contract creator to route an agreement to the correct internal approvers, a well-designed digital system can automatically send the document to the next responsible party and alert them to their tasks in the systems where they do their work.

Integration with other systems plays a vital role in increasing the speed of contracting as well. When a sales user can pull contract data and pre-approved clauses directly from their CRM and self-service clause library, legal teams can spend less time on correcting errors during the review process. When changes and alerts can be delivered directly through Slack, teams will spend less time searching email for the latest version of an agreement. And when this time savings are scaled to hundreds of contracts per month, it’s easy to see how deals get done more quickly, directly contributing to the bottom line.

Better forecasting

Earnings forecasts have a lot of financial ripple effects through an organization. Legal teams have an opportunity to create business value by contributing to these forecasts with high-confidence data on terms contained in both completed contracts and agreements currently under negotiation. With a clear understanding of the content of those agreements, dollar value and obligations therein legal teams can create accurate predictions of both revenues and costs related to contract fulfillment, leaving far less gray area in the overall forecast.

This is just one example of how a digital contracting platform can help legal operations teams align to the larger goals of the enterprise and set up metrics to track progress. Using real-time data about the company’s contracts, the legal team can create a powerful recommendation engine to help leadership respond to the current business conditions.

Employee resource efficiency

Using traditional methods of contract management, legal team members spend far too much time on repetitive tasks that don’t take advantage of their unique skills. A modern contracting system supported by AI can eliminate much of that busywork, by reducing hours spent searching for the correct contract language, enhancing reporting, decreasing immediacy biases, and making negotiation suggestions based on predetermined risk levels. In the same way that spell check and track changes have become a routine part of contract creation and revision, intelligent contracting analytics can become ubiquitous for legal teams that manage far-reaching contract ecosystems.

With redundant work significantly reduced, legal operations professionals can help create more effective legal teams that have the ability to focus on new projects or further develop their special skills. More effective use of internal resources could also mean less reliance on outside counsel, which is a significant cost savings, as discussed above.

To learn more about how legal teams can create business value with better contracting practices, meet with us at CLOC’s Global Institute in Las Vegas May 9-12! You can visit us at Booth 401 or attend our interactive workshop on “How Simple Can Contracting Get” at 10:30am on May 11th in Monet 3 & 4. 

In the meantime, please check out our quick guide to contract management best practices.

Blog Contracting

Legal Operations and Contract Management: A Powerful Match 

The legal profession has historically seen itself as unique and exempt from the constraints and concerns that have dominated the business sphere. With the rise of technology and its role increasing in power and influence over how businesses run, the legal profession now is coming around to the idea of not being a cost center and the department of no to a value creator and the department of can do. 

What has aided the legal department in transforming into a business partner and value creator, in part, has been the legal operations role. Yet, many persistent myths surround legal operations, the purpose it serves, and how best to develop such a function. Like most things, a legal operations function needs a solid foundation to grow.  

It Starts with Hiring 

The foundation begins by recruiting and hiring people who can speak both the “traditional” language of legal (words) and the “traditional” language of business (numbers and data). Legal operations individuals also possess both process improvement acumen and technological know-how that they can use to evaluate and improve existing processes and assess potential new tools to put in place to facilitate better productivity and efficiency. As for the specific backgrounds of legal operations professionals, they have diverse backgrounds. Some are former consultants or finance professionals. Others may be former attorneys or paralegals. All bring a wealth of experience working with legal professionals and the ability to bridge the gap between the legal, finance, and technology worlds.  

Bridging the Business and Legal Gap 

Although not a legal operations professional myself, I have often functioned in this role in the various legal departments that I have been a part of. Given their small size and the need for me to be a cross-functional business partner and enable business growth while also protecting the company against excessive levels of risk, this meant I needed to take on a variety of CLOC’s 12 Competencies outlined in its 12 Competencies Reference Model. Of these 12 competencies, two that I took on and developed for myself were knowledge management, managing outside legal spending, and technology management and support.  

The Contract Management Conundrum 

Contract lifecycle management is one area that illustrates these two competencies coming into play. As someone who has long lived in the world of contracts, managing a small number of them doesn’t seem to be an insurmountable task. Yet, that small number can and often does increase exponentially when working for a fast-growing company. As the number of contacts grows, so does the challenge of managing them (and so does the complexity of the contracts themselves)! Practically, this means that your manual management process may require something that is less time-consuming and more efficient.  

Contract Complexities Pre and Post Award 

Legal operations individuals know that drafting and negotiating contracts is one thing and that managing them is quite another. Managing them requires the input and support of several business functions since contract obligations have far-reaching impacts. This is where having the proper processes and tools in place can make a world of difference and allow for better and more strategic contracting. Managing contracts includes not just ensuring that the right people review the agreement and its terms but also tracking key milestones and deadlines and gathering data regarding common contracting pain points and preferred fallback clauses. 

Choosing the Right Tech 

Technology can help here but finding the right technological tool can often be an overwhelming, time-consuming task in itself. This is where having a legal operations professional, or simply someone who can take on some of the duties of a legal operations role, can be immensely helpful. That person will have the experience and knowledge to navigate the contract management space and, ideally, after doing an audit of your company’s existing processes, be able to suggest ways to improve the processes and potentially integrate a new technological tool or service to help automate and expedite contract lifecycle management.  

The importance of having individuals who can bridge the knowledge and skills gap between the legal, finance, and technology worlds cannot be overstated. Businesses do not operate in a vacuum, and neither should their individual departments. Legal operations effectively serves as the glue that brings these different teams together, especially when it comes to developing the right processes and selecting the best tools to be used by the right people. 

If you are eager to learn more about this fast-growing and exciting space, please consider attending Agents of Change: Leveling up Legal Operations to Maximize Business Growth where Matt Patel, Co-Founder and COO of Malbek and two legal operations leaders will discuss legal operations best practices! 

Firm Management

Operationalizing Enterprise-Wide ESG Initiatives within the Legal Department  

In recent years, environmental, social and governance (ESG) initiatives have become strategic imperatives for companies as they seek to build trust with employees, partners, and customers. ESG builds brand loyalty, gives a competitive advantage in the marketplace, and attracts and retains talent within an organization. A study by Unilever found that a third of all global consumers choose to buy from brands because of their ESG commitments. Accordingly, across enterprises, all departments are exploring how to best match their respective programs to support ESG initiatives. 

The legal department is often associated with enterprise-wide ESG discussions on account of the General Counsel’s role in providing advice and guidance regarding these efforts. However, beyond providing ESG legal and regulatory counsel to the enterprise, GCs must also consider how the legal department can adopt practices that align with these ESG goals. More and more GCs are turning to their Legal Department Operations practitioners (LDOs), who will play a critical role in operationalizing ESG initiatives within the Legal department. 

In a recent conversation I hosted with a diverse group of legal operations leaders, it was clear that LDOs are already putting a lot of thought into how the legal department can build programs to align themselves with these ESG initiatives. Here are just a few ideas that LDOs might consider deploying within their own departments that surfaced in that earlier conversation: 

Environmental 

While each industry’s operations carry different environmental impacts, every company (and legal department) would do well to consider how they can make their operations greener.  

Reducing waste and consumption are obvious first steps. Some LDOs have implemented some easy wins like policies that ban disposable coffee cups or issuing reusable water bottles to all legal department employees to reduce reliance on single use plastic bottles.  

Other departments are going paperless, which is especially impactful when you consider that approximately 1 billion trees worth of paper are thrown away each year in the United States. Accordingly, many LDOs are reviewing manual, paper-based processes and moving to digital contract management. When contracts are managed digitally, it means no more printing out 70-page contracts to do redlines or to gather wet signatures. It’s staggering how much paper can be saved thanks to a digital document workflow.  

In addition to investigating the impact of going paperless, LDOs are looking at the environmental impact of legal department travel. The pandemic has proven that many of the meetings we thought had to happen in person—like in-person negotiations of a contract–can in fact be done virtually. LDOs should consider whether they can continue some of these practices post-pandemic—not to prevent the spread of COVID, but to keep carbon out of the atmosphere.  

Finally, legal teams are looking beyond contract processes and looking at the substance within the contracts. As LDOs help build templates and make them accessible to the legal department, they might consider creating and deploying standard contract clauses and contract playbooks that address environmental sustainability. Making such clauses available is a unique way for legal departments to contribute to an enterprise’s environmental goals. 

Social 

The “S” in ESG asks companies to think holistically about all their stakeholders—employees, suppliers, customers, shareholders, and the communities that companies work in—and explore how the company might help close the opportunity gap that has historically existed in these populations.  

To be part of the solution, LDOs should consider the legal department’s hiring practices. Reversing historical bias in hiring within the legal department is one way an LDO can make a meaningful contribution to its organization’s social goals. The CLOC competency model identifies Training & Development as a core skill; LDOs can leverage this competency to create professional development opportunities around unconscious bias training for all members of the legal department. This review of hiring practices should extend to all roles in the legal department, from in-house counsel, allied legal professionals and members of the legal department operations team.  

Alignment with these social goals can also come from how legal teams hire outside counsel. Firm & Vendor Management (also a CLOC Core 12 competency) can provide guidance as the legal department engages and hires law firms with track records of diverse hiring and promotion.  

Governance 

Finally, LDOs can play a big role in ensuring the legal team and the company as a whole are operating legally and ethically.  

Top governance concerns for today’s enterprises include issues around bribery, money laundering, cyber-security, and data privacy. While GCs will play a central role in setting the company’s direction around these laws and regulations, LDOs can assist on this front by identifying technology available to the legal department to enable appropriate governance and compliance. 

For instance, LDOs can make sure that all governance policies are easily accessible in a single, shared location (like SharePoint) and simple to read and understand. Transparency and accessibility are key to good governance; accordingly, LDOs can champion the avoidance of legalese and search out opportunities to more clearly explain the rules—so people can follow them. 

LDOs can take a more ambitious step by identifying technology that can assist in an audit of third-party agreements to ensure partners are obliged to follow company guidance on questions of governance. Contract management software can assist in centralizing all contract data in a single location, and AI trained to detect obligation language can automate discovery to turn up gaps in compliance. With past contracts analyzed, LDOs can then turn their attention to future contracts by setting up rules to ensure all relevant regulatory clauses—from privacy to anti-corruption and beyond—are appropriately included in every executed contract. 

Conclusion 

Legal is a critical voice in the organization urging management to look beyond quarterly earnings to understand how a company’s behavior impacts its long-term viability and reputation. With the help of LDOs, legal departments can help operationalize these enterprise-wide ESG initiatives through new programs and technology. This is a golden opportunity for legal teams, and especially LDOs, to step up and lead like the world depends on it. 

Legal Software

Legal Shared Services 

The art of tailoring an approach that aligns to an organization’s unique needs 

As corporate law departments continue to look for ways to do more with less, the concept of shared services frequently enters into the equation. For most organizations, centers of excellence (COEs) represent a generally familiar approach. Historically, a “typical” COE model was often thought to rely upon lower-cost/administrative resources focused on lower-risk tasks that arise with frequency. And while this type of COE most certainly still exists, gone are the days where this one-size-fits-all approach to shared services is the only option on the table. This blog post will outline the considerations most heavily influencing the design of shared services models today, identify a few potential challenges (most of which can be proactively mitigated) and provide guidance on the next steps toward designing a (successful!) shared services model. 

In exploring how a COE might drive value in an organization, where should a corporate legal operations department start? 

There are many reasons to consider legal shared services: improving client service, reducing costs, standardizing processes, lowering legal costs or spend, supporting corporate strategy, eliminating redundant processes, or helping to introduce new technologies. So — where to start? 

  1. Define  short- and long-term goals in collaboration with stakeholders for the shared services initiative 

Shared services centers appear to be underused, according to findings from a 2021 EY study in conjunction with the Harvard Law School Center on the Legal Profession. While 73% of companies use them to support the legal function in some capacity, only 9% use them extensively. One frequent driver of this lag in shared services adoption is the absence of a clearly articulated set of goals and objectives for the initiative. In the absence of this, shared services models can stagnate, thereby reducing overall value and leaving internal resources frustrated by the lack of progress. To avoid this outcome, formally define goals at the outset and include all impacted stakeholders in the process. 

  1. Solicit executive feedback on shared services goals and enlist leadership support to drive stakeholder buy-in 

The implementation of a shared services model can be challenging under the best of circumstances. However, with a well-articulated set of goals and buy-in from appropriate members of an organization’s leadership team, the likelihood of success with a COE initiative will increase exponentially! Once the goals for the shared services initiative have been defined, pressure test them with leadership to confirm alignment with other strategic initiatives that may or may not be in the COE line of sight. Finally, ask for a commitment from leadership or an executive sponsor to help drive stakeholder messaging, thereby confirming a top-down approach to promote enthusiastic acceptance of the shared services initiative and the organizational changes it will bring. 

  1. Develop an implementation strategy  

There is no substitute for a well-defined strategy, except a well-defined and documented strategy. With this in mind, be sure to formally capture the requisite details of the implementation plan, socialize and gather feedback as required, and identify a resource to maintain and update the COE plan as required. 

  1. Communicate early and often 

No one likes to be surprised by changes to organizational strategy and/or structure. Thus, a change management and communication plan that contemplates stakeholder outreach both early and often is likely to drive the best outcomes. 

Realistically, what legal work can be managed in a shared services setting? 

The law department’s move toward shared services does not necessarily mean making wholesale changes all at once. Typically, law departments will start a shared services journey with activities that are high volume or low risk that have clearly defined and standardized processes, for example, e-discovery, template automation, document review, entity management or contract life cycle management. Starting with high-volume or low-risk areas, companies can design specific workflows and can measure performance according to standard metrics and process guidelines. Begin with one, two or several of these activities during the initial move to this delivery model. 

However, there is a trend for companies to also look at expanding the legal shared services model beyond those traditional activities to include more transactional-type support. These activities may include regulatory remediation and repapering programs, contract drafting and negotiating (vendor or customer) intragroup service agreements, and IP rights management. These types of activities were previously thought to be too high risk to be handled by a shared services format; however, with detailed workflows and proper oversight, there has been success with expanding beyond process support. It should be noted that the expansion typically requires a legal-driven shared services model with the right mix of legally trained professionals or a COE that utilizes professionals with the right legal skills to provide the necessary amount of legal expertise to offer guidance when needed.  

Is it a COE or something different? 

There is often a lot of confusion about the differences between COEs and shared services teams. A shared services center (SSC) usually refers to a dedicated unit, including people, processes and technologies, that is structured as a centralized point of service and is focused on one or more defined business functions. Shared services may come from several different physical locations (regional or global) and can operate onshore, offshore or virtually in some cases. Service delivery may be executed by internal resources or external providers, or a hybrid combination of both, and can involve a single or multiple business functions. Companies sometimes engage external providers to consult with various elements of the design, structure, location and execution options.  

Comparatively, a COE is typically thought of as a specialized knowledge center. A COE is a team that provides leadership, leading practices, research, support or training for a particular focus area. The focus areas of COEs vary and may include technology, business concepts, strategic initiatives or specific legal skills. In other words, they are smaller groups within an organization that can get better results by devoting themselves to a particular activity or set of ideas. Within COEs, there is an emphasis on advanced training and certification, knowledge sharing, and development of standards and methodologies. For COEs to gain acceptance within an organization, they must be given a clear mission and then provide demonstrable value to the business units. Like SSCs, COEs have many variations and should be implemented to meet an organization’s individual legal needs. COEs can be centralized at the enterprise level, within business segments or in the form of smaller communities of practice.  

This is a big change — what is the best way to bring the shared services vision to life? 

The deployment of a shared services team can represent a big change from a cultural and resourcing perspective. A strong business case that clearly illustrates the overall benefits to the organization and the impacted resources will establish a solid foundation on which to build. From there, internal socialization of both project goals and project approach is key, although a methodical change management and communications plan is equally important to determine the right messaging at the right time. Finally, a flexible, phased approach to shared services implementation will allow for adjustments as needed.  

The views expressed by the author are not necessarily those of Ernst & Young LLP or other members of the global EY organization. 

EY member firms do not practice law where not permitted by local law or regulation. Ernst & Young LLP (US) does not practice law or offer legal advice. 

Co-authored by: 

Christine Sanz, Senior Manager, EY Law – Legal Function Consulting, Ernst & Young LLP 

Melissa Miller, Senior Manager, EY Law – Legal Function Consulting, Ernst & Young LLP 

 

Legal Operations Can Pivot to Extract Maximum Value from Outsourced Services Providers 

Legal operations professionals are the cornerstone in any corporate legal department with wide ranging impact across an organization. They are the process visionaries who make sure the legal work gets done on-time and on-budget, that the right stakeholders are included, risk is identified and mitigated, and that the best technology and service partners are tapped to make everything run smoothly. 

When it comes to working with outsourced service providers from managed services or alternative legal service providers (ALSPs), there is both a science and art to managing the vendor relationship to extract maximum value.  Done right, the outsourced relationship can bring tremendous support and expertise to the legal operations function as well as other departments and external law firms.  Handled poorly, the outsourcing effort can fail, creating unnecessary risk, reflecting negatively on the legal operations team and other teams within the organization. 

So how can legal operations pivot to extract maximum value from its outsourced service providers and ensure success?  By focusing on five key areas including Building Trust, Communication, Metrics and Reporting, Active Engagement, and Honesty. 

Building Trust

If trust cannot be established between legal operations and the outsourcing provider, the relationship is doomed; trust is a two-way street.  The outsourcer must consistently and predictably provide excellent communication, quality work, and accountability with proper metrics and reporting to back it up.  All of this instills confidence in their services.  However, the legal operations person also has to become an internal advocate for the outsourcer, someone within the company who is committed to their success. Change can be frustrating so legal operations must ensure that all of the internal stakeholders remain informed and involved as the relationship grows. 

Whether it’s a one-off project or a long-term managed services contract, the legal operations professional has the power to be a champion of the outsourcing effort.  Legal operations often has to make the case for outsourcing, to show proof of concept, anticipated value, and a vision for how it can work best.  There may be some initial resistance and objections at the company, and a preference to use in-house resources.  Legal operations needs to be vocal about the reasons and benefits for outsourcing in order to overcome and address concerns. Service providers need to be very aware that their champion will also be the person taking the brunt of criticism when partners are not performing up to expectations, so their goals must include supporting that champion proactively and substantively wherever possible.

At the outset of the relationship, the provider needs to get connected to the right people and necessary information.  Their client contact within legal operations must help get them what they need to get them off to a flying start.  When both the client and the outsourcing company trust each other and have one another’s backs, the relationship really takes off. 

Legal operations people working at large organizations often face a long process to get an outsourced vendor approved for a Master Services Agreement.  Therefore, it behooves them to support the services provider so that they are able to leverage that resource to the hilt once they finally have the agreement in place.  The company doesn’t need multiple vendors if it makes the most of the ones it has vetted.  Once vendors are approved, give them the training, information, and access they need to succeed.  Document the process with playbooks, briefing documents and workflow maps to establish clarity and uniformity.  Ensure that the company’s legal operations team and in-house lawyers are on hand to provide quality control at key junctures.  Any changes in process, even slight modifications, need to be checked and approved.

Communication

Communication with outsourced providers is more than emails, conference and phone calls – it’s a mindset and modus operandi.  The communication flow must be immediate and mutual between legal operations and the external resource regardless of the information being shared.  This includes sharing good news, relaying bad news, or discussing a process change.

From a troubleshooting standpoint, if an issue or problem arises, the outsourcing company should notify the client immediately and vice versa.  By definition, the outsourcing company has one degree of separation from the company itself, so delayed notification can cause the issue to get exacerbated and potentially more out-of-control.  Communicating the problem promptly and clearly allows for a solution to be devised so resolution comes more swiftly.  Quick issue notification, communication, and resolution are primary factors in building trust in the relationship and being a true partner.

Communication is also crucial from a billing standpoint, and the onus is on the outsourcing company to keep legal operations contacts informed of the financial status of ongoing projects.  Perhaps the work is clicking along fine but the bills are totaling up much higher than the budget allows – that’s a problem.  Or maybe there is not enough work being supplied by the client and the budget is not being used to its full extent; the outsourcer needs to communicate that, too. 

As a legal services provider, there is value in establishing a client’s preferred method of communication. Important emails can be lost in a busy mailbox and phone calls can go unanswered during a hectic day.  Understanding when a short conversation would be more effective than a flurry of email messages should not be underestimated.

Metrics and Reporting

Any discussion about communication these days inevitably leads to accountability through metrics and reporting.  The outsourcing company must track and provide status updates and reporting to the satisfaction of legal operations and its stakeholders.  At any time, legal operations should be able to ask the provider for status on team size, productivity, bottlenecks, and delivery dates and get a quick, thorough response.  Where physically is the work being done, and is the location secure?  Where are the work assignments coming from within the company, and are they in line with the outsourcing agreement?  Weekly check-ins may be necessary at the beginning of an engagement and then less frequent as the relationship becomes more established.  The more granular tracking and details the outsourcer can provide, the more prepared and forthcoming legal operations can be when reporting on progress to the GC and company executives.   

Tracking and reporting on metrics can provide more than updates and status reports. They can deliver valuable insights into a client’s processes, resourcing, data and help frame conversations around methodology or delivery improvements. One of the first operational tasks in a project should be the mutual agreement of the key metrics required to manage the process and risk. Both teams will obviously have different perspectives, but the core metrics needed by both teams will be very similar.

Metrics and reporting can be enormously helpful from a diagnostic point of view if something goes wrong.  Outsourcing companies have human beings on their delivery teams, and they are going to make mistakes, despite their best efforts.  Discovering these errors and mitigating or eliminating them as soon as possible helps to keep risk low and iron out kinks for a smoother, more flawless process.

Active Engagement

Outsourcing companies cannot work in a vacuum – they need frequent interaction to operate as a seamless extension of the corporation’s own team.  The outsourcing resources must be actively engaged with the client via email but also on calls, especially now that in-person meetings are uncommon and most are done virtually. 

The legal operations/outsourcing partner relationship is ever-changing and it can grow over time to serve the client organization more adeptly.  The more the outsourcer becomes familiar with the company’s priorities, protocols and deadlines, the more successfully it can support the client.  Both sides are equally invested in a quality result, both sides are careful not to waste time and money going down the wrong road.  Ideally, both legal operations and outsourcer are empowered to call an audible if a project is going astray. 

One of the secrets of successful outsourcing companies is the personalities of the people they employ.  Client-facing outsourcing team members must be able to speak up, push back, and earn the client’s confidence.  More passive individuals who are less forthcoming may be highly intelligent or knowledgeable but they are not always well suited to client-facing positions.  The best outsourcing providers have client-facing team members who have terrier-like perseverance and who develop the confidence to speak up at the right time.  These inherent tendencies are improved by empowerment and guidance provided by experienced managers.

Honesty and Transparency

The pandemic has brought about a new level of humanity and honesty in the working world.  How many times has a dog barking or child bringing in a school paper appeared in business meetings over the past two years?  Many of the formalities of business have fallen away, giving people the opportunity to be more “real” and connect on a more level playing field.

Honesty and transparency are essential elements to building strong legal operations/outsourced provider foundations.  This involves the culmination of all the principles mentioned above including communication, metrics and reporting, building trust and active engagement.  Over time, the outsourced provider earns trust through being honest and transparent with legal operations and vice versa. 

An honest outsourcing company will admit when a project is out of its wheelhouse and will not overstate its capabilities. While legal operations may be disappointed at an initial no, this is much preferable to the outsourcing company saying it’s capable and then the project fails.  An honest answer paves the way to a possible solution, and the companies may be able to work together to co-create a solution that benefits both.  Both legal operations and the outsourcing resource must be equally transparent about what each is providing and how they meet in the middle to get the job done right.

Conclusion

Legal operations are in a central position to leverage outsourced providers to bring about successful outcomes.  By combining key principles like establishment of trust, communication, measurement and accountability, active engagement and honest transparency, they ensure that outsourcing relationships pay off and deliver on their promise.  Over time, the relationship will shift from being client and outsourcing vendor to an equal partnership.  When legal operations cultivates outsourced teams which are true extensions of their internal resources, that’s a win-win.

 

 

About the Authors:

Clare Chalkley, Robert Daniel and Randi Salzberg are all subject matter experts (SMEs) in their respective fields at Integreon, a global ALSP and managed services provider. 

  • Clare Chalkley, Vice President – Legal Services, is based in London and runs managed document review and litigation services projects for Integreon, having previously been a litigation support manager at Clifford Chance law firm and other roles in the field for 25+ years. 
  • Robert Daniel, Senior Director and Financial Services SME, is based in the U.S., having previously worked for Bank of America in legal discovery and related positions for 25+ years.
  • Randi Salzberg is Vice President, Marketing and Creative Services in Integreon’s Business Enablement Services division. Before Integreon, she was a Managing Director in Marketing at investment firm Alliance Bernstein for 25+ years.