AI That Actually Gets Used: Driving Adoption at Uber

Presented by Harvey

Uber is driving real AI adoption by embedding generative AI into everyday workflows—not just rolling out tools. By focusing on practical use cases, empowering champions, and building a culture of experimentation, their teams are turning early access into sustained, organization-wide impact.

In this session, you’ll learn what it actually takes to make AI stick: how to move beyond pilots, drive consistent usage across teams, and reinforce behavior change at scale. Walk away with practical tactics to accelerate adoption, activate power users, and translate AI investment into measurable impact.